MWBE Creative Walkthrough – How NYC Contracts Actually Work for Creatives

NYC spends billions every year — most creative professionals never see any of it.

This walkthrough explains how creative vendors actually get paid through government contracts — and why most never break in.

You’ll learn:

• Where government contract money actually comes from
• How agencies select vendors before anything is publicly listed
• The role of prime contractors and where creatives fit in
• Why most opportunities never show up on portals
• The structural mistakes that keep qualified vendors invisible

This is not a step-by-step bidding guide. It is a system-level explanation of how creative vendors enter and win work.

Format:

• 30–40 minute video walkthrough
• Accompanying slide deck

Access is delivered immediately after purchase.